CKE Restaurants Joins NATSO’s Prestigious Chairman’s Circle
Alexandria, VA – CKE Restaurants, the parent company of Carl’s Jr. and Hardee’s, has become the latest member of NATSO’s Chairman’s Circle. This partnership underscores CKE’s commitment to expanding its presence within the truck stop and travel center industry, where their brands are increasingly becoming a go-to option for professional drivers and travelers alike. By joining NATSO’s elite membership tier, CKE is poised to further strengthen its relationships within this vital market and continue its growth.
The Chairman’s Circle program is an exclusive membership tier that enables companies to provide strategic support to NATSO’s efforts to shape the future of the truck stop and travel center industry. As a leading brand in the quick-service restaurant sector, CKE Restaurants brings a wealth of experience and resources to the travel center community.
“We’re excited to join NATSO’s Chairman’s Circle and be part of an organization that’s committed to the success of travel centers across the country,” said Eric Roschel, Senior Director, Franchise Development for CKE Restaurants. “Our brands, Carl’s Jr. and Hardee’s, are already well-loved by travelers, and we’re looking forward to strengthening our relationships within the travel center community.”
Pamela Hayes, NATSO’s Vice President of Business Development, echoed this enthusiasm. “We’re thrilled to welcome CKE Restaurants into our Chairman’s Circle. Their participation signals an important step toward expanding the range of high-quality dining options available at travel centers and truck stops. CKE’s commitment to innovation and customer satisfaction aligns perfectly with NATSO’s membership.”
As part of the Chairman’s Circle, CKE Restaurants will gain access to a wide range of NATSO’s resources, including opportunities for networking, collaboration, and engagement with industry leaders.
For more information on NATSO’s Chairman’s Circle and how to get involved, NATSO’s Chairman Circle page on their website.
About CKE Restaurants
CKE Restaurants Holdings, Inc. is a privately held company headquartered in Franklin, Tennessee. CKE, through its subsidiaries, owns and operates Carl’s Jr.® and Hardee’s®, two beloved regional brands that together form a premier global quick-service restaurant company. Known for its innovation in the quick-service industry, CKE’s brands operate in 40 U.S. states and over 40 countries.
, representing travel centers and truck stops
NATSO is the trade association of America’s travel plaza and truck stop industry. Founded in 1960, represents the industry on legislative and regulatory matters; serves as the official source of information on the diverse travel plaza and truck stop industry; provides education to its members; conducts an annual convention and trade show; and supports efforts to generally improve the business climate in which its members operate. Contact: Tiffany Wlazlowski Neuman, Vice President, Public Affairs. 202-365-9459
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