黑料社区

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03-01-2018 by NATSO Berkstresser Honored with 黑料社区Hall of Fame Award

When Bobby Berkstresser got started in the truckstop industry 36 years ago, he had never pumped fuel before and hadn鈥檛 planned to become one of the largest employers in his town. Instead, he was looking for a garage for his towing service. The owner of Lee Hi was getting ready to close the location and called and asked Berkstresser if he鈥檇 like to buy it.

03-01-2018
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03-01-2018 by NATSO Attract Truckstop Customers Through Signage

Signage is one of the most important tools to connect with customers. It not only attracts customers from the street and draws them into the location, but also communicates sales or promotions, spurs point-of-sale purchases and directs customers where to go.

03-01-2018
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03-01-2018 by NATSO A Fresh Look And Unique Offerings Bring In Customers At Frog City

Frog City Travel Plaza in Rayne, Louisiana, is a favorite destination stop for truckers, travelers and locals, and it is drawing them in with multiple food offerings, unique items and its local flair. Grego Barro, owner and operator of the location, is keeping Frog City fresh and beautiful with a recent c-store renovation and new gas pumps, and he focuses on customer service.

03-01-2018
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03-01-2018 by Amy Toner Finding and Fostering Great Ideas with 黑料社区2

As both consumers and business owners and many of us have seen that the pace of change is accelerating. Technology is changing, the retail experience is changing and our customers are changing. That means we must observe the trends and innovate to remain relevant. Finding and applying great ideas has become so important, especially as our pool of competitors has grown. We鈥檙e not just competing with other truckstops for both customers and staff, we鈥檙e competing with every retail outlet.

03-01-2018
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01-11-2018 by NATSO Five Ways To Fight Human Trafficking in 2018

January marks National Human Trafficking Awareness month.

As we reflect on goals for the year or renew commitments to existing resolutions, 黑料社区members are encouraged to keep in mind the critical role that they can play in helping to stop human trafficking along the nation鈥檚 Interstate Highways.

01-11-2018

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